5 things we’d love to see happen in the gear space

More technology is always good for the equipment industry.

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Welcome to another version of Fully stocked mailing bagsponsored by Cleveland/Srixon Golf, an interactive series from GOLF.com in which we answer challenging equipment questions.

What’s the next big thing you’re going to hit in the world of golf equipment? I see. P., Pennsylvania

If we had a crystal ball telling us the future, you’d be the first to know what it was saying, Ari. The truth is that we sometimes get an early look at iterations of new products, as golf media, but for long-term developments – your guesses are as good as ours. In the past two decades, equipment manufacturers have gone to great lengths to keep future developments secret, and unlike tech gadgets and cell phones that seem to routinely “leak” to the press before they’re announced, this rarely happens with golf equipment. The only advanced looks we sometimes get come in the bags of Tour players – usually hidden under the guise of “Prototype” or “Tour Edition” monikers.

But that doesn’t mean we don’t dream. And in this version of Fully Equipped, we’ll be dreaming big. Here are five things we like to happen related to golf equipment – sooner or later in the future. Plus, there’s one trend we’d like to see disappear.


smart golf balls

We’ve already seen this before – more than once, in fact. And while playing golf with the built-in GPS may seem a bit far fetched, at least it can be an interesting tool for teaching and/or training (and perhaps not so great for golf courses with a lot of water). or OB signs). The latest we saw is BBall – A GPS ball that you can track with your cell phone and get a stack of stats and information. Is it the future? Perhaps, if we can bypass this looming shortage of global computer chips.

LA golf

More carbon composite technology in rackets

We love carbon technology. It is lightweight, sturdy and can be molded into almost every shape. Regardless of the cost, it’s a little surprising that we haven’t seen more carbon in our paddle designs. Circumference and heel weight are common with rackets, and we think carbon composites will make it easier for designers to move the weight. We saw a new one this year from LA golf That turned a lot of heads, made entirely of carbon composite with a stainless steel face attachment. It’s only a matter of time until other OEMs follow up on the rackets with their composite models.


More smart technology in all the clubs too

This is one we hope to see more of now. Some equipment manufacturers have gone to great lengths to add sensors to shafts and integrate applications into mounting and so forth, but we don’t really see any reason not to adopt this kind of technology across more brands and in every club in the bag. Archos It’s one of the companies leading the charge, and really, there’s no excuse not to have it in all of your clubs.


Driving ranges with launch screens

This technology is already in locations across the country and we love it. Toptracer They can be found in more places and although they cost more than a bucket of balls, they still cost less than hundreds or thousands of dollars for a personal launch screen. It’s simply a great way to keep track of distances and see stats with each club.

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rented golf clubs

Rental clubs are nothing new, but what if you could rent clubs for an entire season? Or maybe a week or a month at a time? This could be a boon for new or aspiring golfers who aren’t quite ready to pay big for a whole bunch of clubs. We suspect long-term rentals can be what it takes to get golfers interested in the game and then willing to buy their own set in the long-term. And by the way, if you are a beginner, then Cleveland Halo XL Irons Make the game much easier. It’s almost like cheating.

Cleveland Golf

Bonus! The end of basketball-inspired golf shoes

This isn’t a trend we’d like to see come to fruition, but rather one that we hope will end soon. We know there will be haters and we know a lot of basketball players play and love golf, but come on now. leave the Dunks and JordanWhere they belong, which we last checked was on hardwood floors and black gaming surfaces. Golf shoes should look like golf shoes or at worst, casual/sports shoes. Let’s put an end to this trend in 2023, shall we?

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